When companies absorb companies, it's crucial to salvage brand equity.
A 3-panel flyer |
B padlock packaging |
C tradeshow graphics |
D product data sheet |
E magazine ad spread |
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Client: Mul-T-Lock (UK). High-security locks and access control systems. Corby, England
Brief: Design and develop a brand identity unifying all marketing materials for Mul-T-Lock products and its subordinate
distributed products, e.g. Chubb Lock, Yale, Ingersoll, Nemef and Corbin.
My involvement: Customer relations; design; artwork; illustration (line art and photo real); photography; image sourcing;
logo redesign with usage standards for 4 product lines. |